Work With vaeyc — Advertising, Contributing & Partnerships
Quick answer: There are several ways to work with vaeyc — advertising, sponsored content, contributing a guest article, sending a press release or building a longer partnership. This page is the hub that explains each option, who it suits and how to start, so you can pick the right route and reach educators, schools and EdTech teams honestly.
Key takeaways
- Advertising reaches our audience with clearly labelled placements — see advertise.
- Contributors can share expertise through our write for us guidelines.
- Brands can tell a fuller story with labelled sponsored content.
- News belongs in a press release; earned coverage is explained under get featured.
- Everything paid is disclosed and our editorial judgement is never for sale.
Who works with vaeyc
We hear from a wide range of people across the early-years and learning world: EdTech founders launching a new platform, curriculum and assessment providers, teacher-training organisations, publishers of classroom resources, nurseries and school groups, professional-development leads, and researchers who want their work read by practitioners. Whatever you are building, the first step is the same — decide whether you want to reach our readers, contribute to them, or announce news to them.
Advertising and campaigns
If your goal is visibility with early-childhood educators and L&D buyers, start with advertising. We offer standard placements and campaign packages, all labelled so readers can tell paid promotion from independent editorial. Advertising is the right choice when you want reach and awareness rather than a byline or a news announcement.
Contributing your expertise
Practitioners, academics and specialists are welcome to pitch through write for us. This is editorial: unpaid, unsponsored, and accepted on merit against our guest post guidelines. It is the right route when you have genuine insight to share and want to be read as an expert, not as an advertiser.
Sponsored content and thought leadership
When a brand wants to tell a fuller story — a methodology, a case study, a product philosophy — sponsored content gives room to do that. It is always labelled as sponsored so trust is preserved on both sides. Sponsored content differs from a guest article because you control the message and it is paid; it differs from advertising because it is long-form and narrative.
News and announcements
Have a launch, funding round, partnership or milestone? A press release is the fastest way to put news in front of our readership as a clearly labelled announcement. If you are hoping for independent coverage rather than a paid placement, read get featured first — it explains what earns editorial attention and what does not.
Longer-term partnerships
Some organisations want more than a single placement. A partnership can combine advertising, content and events into an ongoing relationship. We keep partnerships transparent: readers always know what is commercial, and our editorial coverage remains independent of any commercial arrangement.
How we keep it honest
- Paid and sponsored placements are clearly labelled every time.
- Independent editorial is decided by our team and cannot be bought.
- We do not sell undisclosed or disguised paid links, and we do not sell coverage dressed up as reporting.
- We follow the principles in the FTC endorsement guidelines.
How to get started
- Decide which route fits your goal using the sections above.
- Read that page’s guidelines so your enquiry arrives ready to action.
- Contact us through the contact page or at partners@vaeyc.org with a short brief.
- We reply with options, timing and — where relevant — a request to review our media kit or current rates.
About vaeyc
vaeyc is an independent early-childhood education, professional learning and EdTech publication produced by a named editorial team working to published standards. You can learn who we are on our about us page and reach the partnerships desk through our contact page or at partners@vaeyc.org. Every commercial placement on vaeyc is labelled, and our independent editorial coverage is never for sale.
Frequently asked questions
What is the best way to reach educators through vaeyc?
It depends on your goal. For awareness, choose advertising; to share expertise, use write for us; to announce news, send a press release.
Do you sell links or coverage?
No. We don’t sell undisclosed or disguised paid links, and independent coverage cannot be purchased. Paid placements are always labelled.
How much does it cost to work with you?
It varies by format and scope. Request our media kit or current rates and we’ll share the relevant options.
Can I both contribute an article and advertise?
Yes, but they are separate. Editorial contributions are unpaid and judged on merit; advertising and sponsored content are commercial and labelled.
Who reads vaeyc?
Early-childhood educators, school and nursery leaders, professional-development and L&D specialists, EdTech teams and researchers.
How quickly will you respond?
We aim to reply promptly during working days. Sending a clear brief up front helps us route your enquiry faster.
Where can I see your audience data?
We share audience and reach details in our media kit on request rather than publishing unverified numbers here.
How do I advertise or partner with vaeyc?
Tell us your goal via our contact page and we will recommend the right mix of advertising, sponsored content, a partnership or a feature, with current options and rates.
Do you offer education sponsored content and advertising?
Yes — both, always clearly disclosed and kept separate from our independent editorial.